Pink N Blue Avenue Destin / childrens boutique

Back To School, Tax Free

Back To School, Tax Free

Hey everyone! Its that time of year again! Back to school/fall shopping time! We have tons of things for you to choose from, be it backpacks and lunchboxes, footwear, socks, and, you all know it, CUTE kids clothing! This weekend is Tax Free in Florida, so everyone take advantage and get all your goods without paying any state tax, and while you're here, swim is still 40% off! Top up or refresh your kids' swimwear to get them through the last of the hot months, or even a new suit for at-home P.E.! However you decide to do it this year, we are behind you, and here to help in any way that we can!



Jordan Wilderman
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Spring Breaker Or Bust 2020!

Spring Breaker Or Bust 2020!

Spring Break season is fast approaching, my loves! We here at Pink N Blue Avenue are here to make your life (and trip!) soooo much easier! At our shop, we carry a variety of swimwear in all sizes, as well as sunhats, goggles, towels, sunglasses (even in itty bitty sizes!)-basically anything you could need for your trip to the beach or pool. We also pride ourselves on having an amazing selection of sandals from Saltwater Sandals and Footmates! Also in stock are cute puddle jump covers by Charming Mary, because, let's be honest...Some of the prints puddle jumpers come in aren't all that cute. 

Besides ALL that cuteness, we also stock a HUGE variety of that amazing, all purpose bag, the Bogg Bag! We have so many colors in stock, in both the large and small sizes. We also carry the cooler insert bags, great for keeping your snacks and drinks cool on those hot days! They fit right inside your Bogg. Heck, they were MADE for it! Nasty wet swimsuits are a thing of the past as well, as we have the super cool printed insert bags. They come in sets of two, and the larger size is perfect for taking home those sandy, wet suits, while the smaller one is great for keeping your phones and other valuables safe from the sand and surf! Bogg is even coming out with a wine tote! So keep an eye out-those are going to be super nifty! Stop in, or stock up online, because truly, it will save you so much time and hassle. And we moms know a thing or two about saving time and effort when it comes to busy beach days, right?!

Jordan Wilderman
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Every-time we open a Beaufort Bonnet Company shipment, it seems to feel a-lot like Christmas, the most precious thing since the last collection. This one, for us, marks classic boy styles that give all our boy moms, something to look forward too. My personal favorite the Shelton Shorts are just what you need from church to play. We've also chosen two more of the Polly Play Dress styles, in the X and O print, and Broad Street Stripe. The Shelby Seashell Set seemed just perfect with us, with its bow back details, and special seashell pockets, take a peek. 
Ellie's Eyelet Top
Prim & Proper Polo Pima Cotton 

Shelton Shorts Blue Grand Gasparilla Gingham

Carter Crewneck With Pocket 
Worth Avenue White and Buckhead Blue Stork

Polly Play Dress Broad Street Stripe

Polly Play Dress X's & O's

Shelton Shorts Breakers Blue Seersucker

Shelton Shorts Keeneland Khaki Seersucker with Worth Ave. White

Rodeo Drive Ruffle Swimsuit Broad Street Stripe with Sunrise Blvd Blue


Turtle Bay Swim Trunks Broad Street Stripe with Barbados Blue

Shelby's Seashore Set
Worth Avenue White with Lauderdale Lavender & Seashell Appliques

Short Sleeve Banbury Bubble Buckhead Blue with Worth Avenue White Smocking

Chelsea Morgan
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What It Means To Be A Small Business, TO US.

Dear DEAREST Supporter,

      I'll be honest, I sat down to do the social media and email content for Black Friday, Cyber Monday, and Small Business Saturday - I searched Pinterest for the most fitting quote I could find - about small business. The cliche 'when you support a small business, you support a dream' appeared over and over, and whilst it is true, it is not a good enough depiction. So I decided to tell my own definition of Small Business.

       With a small business there is no corporate office - making emails, doing visual floor plans, buying for next season with an endless budget, and a million dollar insurance backing. Furthermore, there is no computer system that suddenly imports its contents into your system, priced and ready to sell online. There is no person you've never met putting a curated representation of your business onto social media, or managing your website to accurately represent your current inventory, in an organized way. It isn't a team of fifteen graphic designers and marketing professionals putting emails together, either.

        A small business is however, a corporate office, that often has our own children running around it, growing with our dreams. A momma bringing her child with her, because we were covering for a 'staff' that feels a whole lot more like family. A group chat, that literally never quits. We grow together, professionally and personally, and I mean, we could all write a book on each other, and the inside jokes we share.

      All of this to say, these relationships, this business, and the dreams we have, wouldn't be possible without you, thank you. From the bottom of our hearts.

xoxo, PNB


AMEN, to all the crazy things that happened, to make me who I am, I say AMEN.

Chelsea Morgan
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A Tribute To Pink N Blue Avenue's Past

A Tribute To Pink N Blue Avenue's Past


Three years ago, The Fabulous Torture blog did a piece on us, there is something so nostalgic, about looking back on how we've grown, changed, and stayed the same. Some of the brands from this piece, have changed quite a bit, but the core values that made us Pink N Blue Avenue, have stayed the same. Working in an industry like this, is incredibly rewarding, and I've made quite a few friends under four feet tall, lol. GiGi being one of them, scroll to the bottom to see Gigi, and how she's grown.

        "The relationship between a mother and daughter can only truly be understood by mother and daughter. They can go from laughing to fighting in a split second, but one thing always remains constant..their unconditional love for one another. Imagine taking this crazy relationship into the business one day, and this is why Gulia started her family business, a children’s boutique called "Pink N Blue Avenue". Pink N Blue Avenue is a destination store for parents who want to go beyond the internet to see and touch merchandise. They provide uniquely precious pieces that are hard to find. Pink N Blue Avenue carries many amazing designers at an affordable price... just to name a few JoyFolie, Mustard Pie, Mayoral, Pixie&Girl, B&B, Pernickety, Jellycat and Sun San Salt Water.

       Working with your child is rewarding on so many levels. Not only do you have a front-row seat to their growth, but also have their companionship and share their life to a degree that would make many mothers envious. Gulia is inspired by her precious daughter GG everyday, and is hoping that maybe one day GG will follow her footsteps in fashion, or maybe even take the store over.

      My son and I have the pleasure to team up with Pink N Blue Avenue and to do this special shoot. My son got to dress up in these amazing designers pieces - I absolutely love the dressy look from Mayoral. I thought my son looked so cute and all grown up in it. I also love the casual shark t-shirt from Lemon Loves Lime collection. This shirt has fun “fins” to the side of the shirt which I thought was so cute! We had so much fun during this shoot, the kids were amazing and fun to work with! Pink N Blue Avenue has a fun, little play area in their store, so if you shop with the kids the little corner will definitely keep them occupied….my son was!
       Gulia is a very sweet lady with a smile on her face and always willing to help you. Her daughter GG is just precious little girl! Both GG’s parents name starts with G (Mom-Gulia, Dad-Greg) and that’s way they named their daughter GG.
Anyway, if you are visiting or you live in Destin stop by Pink N Blue and say hi to Gulia and her daughter. They will welcome you and help you find exactly what you’re looking for from casual, spicy, beachy, edgy and kid sophisticated pieces to fun accessories and jewelry pieces. 
In my opinion Gulia’s boutique is the best children boutique around!
Visit Pink N Blue Avenue"
Cheers to women supporting women, now and three years ago, we cannot wait to see what the future holds. 
Chelsea Morgan
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Clay Rice The Silhouette Artist Is Coming To Pink N Blue Avenue!

Clay has the ability to cut two children's silhouettes in 5-minute increments. His precision is truly impeccable. Beyond the silhouette cutting, Clay also provides an experience for the children and their families. Clay is also an accomplished children's book author, his stories inspire children to make the best of every obstacle that comes their way. 
Chelsea Morgan
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